Earning "love" will be in the form of public relations - feeding the poor, contributing man-hours to benefit community efforts, hosting fund raisers for homeless shelters, safe houses for battered women and children etc. Simply saying "I'm the baby, gotta' love me" won't get it.
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People will rally to support companies they love when hard times hit (remember the people who sent cash to Southwest after 9/11?). Companies that focus on earning love will thrive during hard times, and kick ass when good times return. [from Andy Sernovitz]
